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A Step-by-Step Guide to Planning a Video Shoot

While the preparation of an eCommerce video shoot shares some similarities with a photoshoot, there are a few differences. Below we have outlined our step-by-step guide, designed to demystify the process of producing an eCommerce video shoot with us. Step 1: Pre-Production – Dreaming It into Reality Conceptualization: Your Video’s North Star Every great video […]

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The Art of Colour Dripping in Fashion Photography: A Trend You Can’t Ignore:

Fashion photography is a constantly evolving industry, and there’s always something new and exciting to look forward to. The latest trend that has taken the fashion world by storm is colour dripping, a technique where the model’s outfit is matched to the same colour as the backdrop. This trend has become increasingly popular in the

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Let There Be Light! How Different Techniques Can Create the Perfect Look for Your Product Photography.

As we move into 2023, it’s more important than ever to ensure your brand remains relevant and top-of-mind with your customers. That’s why we’ve put together a list of our favourite lighting techniques that are sure to give your brand a noticeable edge and help you stay ahead of the competition. If you’re looking to

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Focus Stacking for Jewellery Photography

For those of you who operate an online business in Sydney, product photography can make or break your ability to connect with potential customers. After all, photos are the best way to truly show off the uniqueness of your items. This can be particularly important for sellers of jewellery who can utilize an innovative technique called focus stacking to truly make their items stand out.

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